JFKIAT, the operator of Terminal 4 at John F. Kennedy International Airport, today announced its partnership with SSP America and Zippin to launch a contactless, frictionless retail concept leveraging artificial intelligence technology, the first of Zippin’s locations in an air terminal.
Zippin’s new technology for the Camden Food Express, located at Gate B 42, offers a grab-and-go food and beverage selection and leverages AI technology to enable an entirely contactless shopping experience. Customers enter the store through a turnstile tapping their credit card as they enter, and then, begin shopping by picking items off shelves. As they do, Zippin’s AI system automatically identifies the items and builds the customer’s virtual cart with the corresponding monetary value. When the customer leaves the store, the total amount spent is automatically charged to the card the customer used to check in at the store entrance.
“We are thrilled that JFK T4 has become the first airport location to feature Zippin’s innovative retail concept,” said Roel Huinink, President and CEO of JFKIAT. “We have continued to innovate T4’s offerings in the wake of the COVID-19 pandemic and enabling a more contactless customer journey is critical to our mission to provide customers with a safe, seamless experience. This partnership with SSP America and Zippin, launching just as we enter the holiday travel season, is our latest initiative to enable a fully digital purchasing process at T4.”
“Zippin is honored to be partnered with JFKIAT and SSP America to bring our checkout-free technology to the millions of passengers traveling through JFK International Airport,” said Gary Jacobus, Senior Vice President of Business Development for Zippin. “Consumers have come to expect frictionless, technology driven experiences that make eating on-the-go easy, enjoyable and fast. Zippin allows guests to get in, take what they want and leave within seconds rather than minutes, so they are able to get on with their trip.”
Michael Svagdis, Chief Executive Officer of SSP America, commented, “As the food travel experts, SSP America is excited to see Zippin deployed to ensure passengers have a speedy, contactless option while traveling through JFK’s Terminal 4. The SSP America team is passionate about bringing authentic restaurants to airports. Implementing innovative technology to provide a range of shopping solutions is an important part our commitment to our customers and clients.
As always, we are so pleased to be part of the JFKIAT team and look forward to continued collaboration as we work to deliver a world-class passenger experience at T4.”
This offering is JFKIAT’s most recent move to enable a contactless customer experience. Earlier this year, JFKIAT partnered with Hudson to launch a fully automated, contactless retail concept for a selection of high-end brands for customers at T4. The company also collaborated with Inflyter and DFS Group to launch T4 Marketplace, a branded digital marketplace for Duty Free shopping. With the launch of the digital marketplace, JFKIAT also plans to expand the offering to include other retailers within T4 to provide customers with a wider range of products to shop. In 2019, JFKIAT launched AtYourGate at T4, giving customers the ability to order food and beverages on the AtYourGate app and have items delivered to their gate.